About azDrum

azDrum Solutions, LLC is the consulting practice of Michael Murdza, a seasoned product executive with over 20 years in marketing technology, 12 of of them leading product and design teams at high-growth enterprise software companies including Salesforce, MessageGears, CheetahDigital and Terminus.

Michael brings clarity to complex challenges, helping businesses develop scalable product strategies, execute AI-driven initiatives, and enhance customer engagement capabilities through modern platform architectures.

Fractional CPO Services

• Product Strategy & Roadmap Development
• AI & Machine Learning Product Integration
• Composable Platform Design & Architecture
• Customer Engagement Platform Innovation
• Go-to-Market Planning
• Cross-functional Team Leadership
• M&A Product Due Diligence

Why a Fractional CPO?

A Fractional Chief Product Officer offers executive-level leadership without the full-time overhead. Whether you're preparing for a funding round, launching a new AI initiative, or scaling your product team, azDrum Solutions helps you move faster, smarter, and more strategically.

Past Leadership Roles

• GrowthLoop (2025–Present) – Fractional CPO defining AI-native product vision and acquisition strategy.
• MessageGears – VP of Product; grew sales pipeline 5x, launched new ML features, and revamped UX.
• Terminus – VP of Product; consolidated data platforms and cut time-to-value by 60%.
• Cheetah Digital – Led messaging suite delivering 50B+ messages/year; reduced churn 81%.
• Salesforce Marketing Cloud – Sr. Director, Data Products; co-creator of Journey Builder.

What Does a Chief Product Officer Do?

In a SaaS company, a Chief Product Officer (CPO) is responsible for overseeing the entire product lifecycle, from ideation to launch and continuous improvement. As the executive owner of product strategy and vision, the CPO ensures that all product initiatives align with business goals and customer needs.

Key responsibilities include:

• Defining and evangelizing the product vision and long-term roadmap.
• Collaborating with engineering, sales, marketing, and customer success to build cross-functional alignment.
• Analyzing market trends, customer behavior, and competitive intelligence to inform product decisions.
• Driving innovation in user experience, platform architecture, and feature development.
• Establishing performance metrics and KPIs to evaluate product success.
• Mentoring and scaling high-performing product management teams.
• Leading due diligence and strategy for product-related M&A opportunities.

With azDrum Solutions, companies get access to executive-level product expertise that helps accelerate growth, optimize product-market fit, and build scalable systems—without the overhead of a full-time executive hire.

Contact

LinkedIn: https://www.linkedin.com/in/murdza/

Location: United States – Remote & In-Person Options