Product Strategy Audit
A focused review of your product strategy, priorities, roadmap and key risks.
Typical format: 2–3 weeks
Packages
Not every company needs to jump straight into an open-ended engagement or ongoing retainer.
Sometimes the best place to start is with a focused piece of work that creates clarity quickly, defines a clear outcome and helps determine whether there is a strong fit for deeper collaboration.
These packages are designed to give software companies experienced product leadership in a structured, practical format.
How engagements start
Packages create a clear first step, while retainers make sense when ongoing product leadership is the better fit.
Flexible model
Package, retainer or custom structure depending on the problem in front of the business.
Roadmap & Prioritization Reset
A structured reset for teams that need clearer priorities and better alignment between product work and business goals.
Typical format: 2–4 weeks
Fractional Product Leadership Sprint
Short-term executive product leadership for companies that need traction, structure and experienced guidance.
Typical format: 4–8 weeks
Product Strategy Audit
Best for
Companies that need an experienced outside view on product direction, roadmap quality, priorities and strategic gaps.
What it helps with
- unclear or inconsistent product strategy
- roadmaps that feel reactive or overcrowded
- misalignment between product work and business goals
- uncertainty about where to focus next
- a need for executive-level product perspective without a full-time hire
What’s included
- review of current product strategy, roadmap and priorities
- review of product positioning, packaging and current areas of focus
- stakeholder conversations to understand goals, friction points and risks
- assessment of key product gaps, tradeoffs and opportunities
- summary of findings and prioritized recommendations
Outcome: A clear, objective assessment of where the product organization stands today, what may be getting in the way and where leadership should focus next.
Roadmap & Prioritization Reset
Best for
Teams that have too much in flight, unclear priorities or a roadmap that no longer reflects the current business reality.
What it helps with
- roadmap sprawl
- competing priorities across teams
- lack of confidence in what should come next or how to make more data-driven product decisions
- misalignment between leadership expectations and product execution
- pressure to do too much without a clear decision framework
What’s included
- review of the current roadmap and active initiatives
- evaluation of prioritization logic, tradeoffs and sequencing
- identification of work that should be clarified, deferred, restructured or stopped
- development of a cleaner prioritization framework
- recommended roadmap reset aligned to business goals
Outcome: A more focused roadmap, clearer decision-making and stronger alignment between product investments and business priorities.
Fractional Product Leadership Sprint
Best for
Companies that need experienced product leadership for a defined period of time to bring structure, momentum and clarity to an important phase of the business.
What it helps with
- leadership gaps or transition periods
- the need for a senior product partner to the CEO or leadership team
- a major initiative that needs stronger product direction
- a product team that needs more structure, accountability or operating rhythm
- a period of change, growth or organizational ambiguity
What’s included
- hands-on product leadership for a defined sprint period
- support for product strategy, prioritization and team alignment
- executive partnership on key product decisions
- guidance on product operating cadence, planning and execution discipline
- practical leadership support tailored to the needs of the business
Outcome: Stronger product leadership, better alignment and meaningful progress on the issues that matter most during a critical period.
Custom engagements
These packages can be the engagement, a starting point for a broader relationship or a useful template for something more tailored.
If your needs do not fit neatly into one of these packages, I also work with clients on custom engagements shaped around the specific needs of the business.
- fractional product leadership
- CEO or founder advisory support
- platform and portfolio strategy
- packaging and monetization work
- product team coaching and operating model refinement
- strategic product initiatives that need experienced outside support
When helpful, I can also introduce trusted senior peers in adjacent areas such as engineering, product marketing and broader transaction or integration support to complement the work.
Frequently Asked Questions
A few common questions about how these packages work.
Do I need to know exactly which package I want?
No. If you are not sure where to start, we can identify the best fit based on your current goals and challenges.
Are these fixed-scope engagements?
They are meant to be structured and bounded, with a clear purpose and outcome. Exact scope can be adjusted slightly based on context.
Can a package lead to a broader engagement?
Yes. A package can be a practical way to solve an immediate problem and also determine whether a broader partnership makes sense.
What kinds of companies do you typically work with?
I work with software companies facing complexity, growth, change or important product decisions that would benefit from experienced product leadership.